Hi, I’m Crystal.

International keynote speaker and social entrepreneur, inspiring you to discover your dreams and the difference you can create in the world.

Anything is possible. Everything is possible. Believe in your dreams. Do what you love and be fearlessly you. The time is now and the world is waiting.

Social Entrepreneur and athlete, Crystal Flaman’s personal mission in life is to make a difference in the world and inspire others to do the same. She’s raised over 1.4 million dollars for various charities including the Heart and Stroke Foundation of Canada, the Canadian Diabetes Association, and Room To Read through her work and athletic endeavours.

Crystal is an 11 x Ironman finisher, a two-time 273km ultra-marathon finisher, and has cycled across Canada on the first tandem bike to cross the country with her twin sister.  She has completed the second hardest footrace in the world – a 273km multi-day, self-supported, running race through the Utah desert, scaling mountains, carrying all of her food, clothing and supplies that she would need throughout the race. Through this one adventure, Crystal raised almost $20,000 to help children be able to attend school with Room To Read. She has done this race twice!

Crystal Flaman is the founder of Inspiring Success Services Inc. and DIVA Retreats.   She’s the creator of Imagine The Ripple Effect (random acts of kindness cards) and The Ripple Effect Movement, along with Inspiring Words (daily thought cards) and The 90-Day Intentional Living Challenge. She’s also written Be Fearlessly You (Simple Ideas To Live A Long, Healthy and Happy Life), and has been a contributing author for several books about leadership, philanthropy, and personal development.

Crystal’s ultimate purpose in life is to inspire others to discover their own unique gifts and talents and share them with the world. She believes that as we move from success towards significance in our own lives, listening to our intuition, we may experience true joy, happiness, and fulfilment. She also believes that health is of utmost importance. It’s time to put our health first in life, so that we may be able to live that long, healthy, and happy life we dream of and hope for.

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From success to significance

In this inspiring TEDx Talk, Crystal shares 4 strategies to create a ripple effect in life, business, and the world. You will also learn about your ultimate purpose, innate gifts and talents, and how to make your why bigger to achieve your dreams.

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Leading a healthy life is extremely important to bring dreams to life. Making healthy life choices a priority creates a powerful vessel and enables abundant opportunities. With optimum physical, mental, emotional, and spiritual well-being, everything is possible.


An attitude of gratitude is life changing! Expressing gratitude and being grateful, spreads joy, good karma, and makes the world brighter and better. It creates a more meaningful life in every way. It helps change how we look at things, and therefore, the things we look at change.


With integrity and honesty, anything is possible. Integrity means stepping into a life full of honesty, kindness, thoughtfulness, and genuine authenticity. Owning your words and actions is the foundation of being real and vulnerable.


Creativity is integral to being. If we allow ourselves, we could be continually creating something new that could benefit ourselves and others. It’s in our DNA, an outlet, a form of expression that makes us feel fulfilled. It’s a vehicle for us to share our gifts with the world.


Courage represents being ‘true self’, while being brave and vulnerable at the same time. It is simply about taking a stand and walking the talk. Courage is to live a life with abandon, an open heart, embrace endless opportunities, and stepping into our authentic selves.


Loving, living, and exploring life and the world to its fullest potential. Trying new things outside the norm and going after big dreams. Believing that anything is possible and EVERYTHING is possible. It’s about taking a stand, opening your wings, and shooting for the stars.


Contributing to others is a way to lead and leave the world a better place. Make a difference to those who need it most allows them to tap into their opportunities and become the leaders of tomorrow. Striving to be not only the best in the world, but also the best for the world.


To inspire people to bring their dreams to life.


Change the world by igniting a movement that inspires people to realize their dreams, creating a ripple effect for others to do the same.

As Seen In

Rave Reviews

“All I can say is WOW! Crystal Flaman you were on fire at the recent Vernon Women in Business Leadership Conference. Your ability to tie the conference theme into your inspirational messaging. You had the entire room captivated with the interactive activities you brought to help solidify your messages. As the MC, it is my job to mind the room and the time slot. Your expert storytelling had us all captivated from beginning to end. Thank you! I would highly recommend you for any event where the group is looking to elevate their team and individual performances.”
Faith Wood, Inspiring Minds Consulting Ltd, Owner
“Crystal was invited to kick-off and set the tone for our Professional Development conference. She delivered an interesting and engaging presentation, and inspired us through her passion and leadership, focusing on creating significance in our successes. Feedback after the session was incredibly positive, appreciating the relevance to both work and home life. Crystal even left us with parting gifts – a crystal prism and rings with encouraging words on them…and I still have them hanging at my desk as a reminder of what she taught us.  I would highly recommend Crystal to speak at your next engagement if you’re looking for a moving, honest and successful woman to ignite passion and inspiration for your team.”
Caren Leinwant, Green Shield Canada, Individual Business Services Manager
“I have known and worked with Crystal for the past 20 years.  She is an amazing person!  Crystal is a great speaker – engaging, humourous, and has the ability to appeal to many different audiences – young and old.   She is always prepared and willing to be flexible depending on the needs of her clients.  She has worked with many start up businesses over the years to provide information and guidance.   I would not hesitate to hire or refer Crystal for any speaking, mentoring or coaching opportunities for businesses in my community.  I know you won’t be disappointed.”
Wendy McCulloch, Community Futures Boundary, General Manager
“Crystal is creative, innovative, passionate, and inspirational. She planned special, memorable, and meaningful activities for our students that helped them to recognize their talents, boost their self-esteem, and prepare them for their transition to middle school. Both staff and students were so impressed by Crystal. The students were excited about the gifts they received and these special tokens will forever remind them of the lessons learned during their time with Crystal.  It truly was an honour to work with Crystal and experience all that she has to teach and offer. Our students are better, more confident people because of the time spent with Crystal.”
Mrs Lara Davies, Teacher, North Glenmore Elementary School
“Her physical and mental strength is only matched by the kindness of her heart. Crystal Flaman is a talented entrepreneur and athlete who has combined her passion for humanity with sport. Every opportunity is used to promote the well-being of her fellow man whether it be at home or abroad. A gifted speaker who can inspire you to tears, or better yet action, uses her magnetic energy to promote positive change. Crystal is hard working, committed and her tenacity is evident in many of her successful projects. Working with Crystal will be one of the best decisions you have ever made. “
Laura Thurnheer, Associate Dean, Okanagan College
“The Diva retreat was the most amazing week of my year. I am new to yoga, so was worried I wouldn’t be able to keep up but Amelie was an amazing instructor and paced the class to include all abilities. It was a beautiful way to start the day! Crystal guided the workshops in her bright and positive way. Each day we meet for a workshop in a safe and supportive environment, with great materials to take away. She created a warm and welcoming place to talk and share experiences. The group of ladies – new to me – became friends I am still in contact with.  We each were able to laugh, share and feel validated.

The location was gorgeous and we had ample free time to explore the village, head to the beach or hang out at the resort. I loved the balance of yoga, workshops and free time.

I would highly recommend the retreat to give yourself time to pause, reflect and refocus.”
Dianne Bondaroff, DIVA Retreat 2018 participant, Artist, Entrepreneur, Change Maker
“I have known Crystal for over 15 years as a colleague and good friend. She is a key component of the instruction team for the Leisure Development Course, a unique three-year professional development program for parks, recreation and community development personnel. Crystal’s presentations are always inspirational, sensitive, insightful and tailored to the needs of the respective students. She is one of the most passionate and enthusiastic individuals I have had the pleasure of working with and would not hesitate in recommending Crystal for whatever endeavor she wishes to undertake.”
Chris Nelson, Coordinator, Leisure Development Course
“I am not sure how to compact my gratitude for what DIVA Retreats really has done for me. My first DIVA Retreat was in 2014. I was seeking exactly what it stands for: Discover my Inner Voice and Adventure through body,  mind, and spirit. I was so blessed to have spent the week with such amazing women and it was the start of a great personal journey since then. My second experience in 2018 was equally amazing and an opportunity to hold the space for someone else’s transformation experience.  At the same time, in the end I was newly inspired again!  I wanted to give back and, instead, got so much more in return. I recommend this retreat for anyone. You are safe and instantly welcomed if you come alone or bring your BFF's. I loved it all! Yoga, laughing, learning, hiking, biking, creating, trying healthy foods, humanitarian contribution.... and most of all making connections with amazing women from all over Canada.  I don’t think there is another retreat like this anywhere that is this affordable.
Louise Sarauer, Administrative Professional, Saskatoon, SK
“I have known Crystal for over 10 years and in that time I have had the pleasure of being a participant in her workshops and presentations as well as being a fellow presenter. Her unwavering enthusiasm for her topics and her sincere, heartfelt messages for her participants, makes her presentations exciting and meaningful to her audiences. She uses her own life challenges and successes as the back-drop for her messages allowing her to use humour to engage and connect with those in the room. Often using a variety of props and techniques, participants are continuously engaged in her presentations. As a result, Crystal is an effective speaker, focused on sharing her passion and beliefs to motivate participants to take action in their own lives, towards their goals and aspirations.”
Deb Comfort, Facilities Supervisor, Dept. of Recreation, Parks and Culture, Red Deer, AB

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